Toolbox Digital charges fixed prices, set before any work starts. Websites are paid once: The Toolkit is $2,500, The Workshop is $5,900 and The Worksite starts at $13,500. There are no monthly website fees, so no hosting fee, support plan or maintenance fee. After launch you pay only for your own domain name and email accounts, direct to whoever sells them. Google Ads management is billed monthly: Local Starter is $650 a month with free setup, Growth is $1,100 a month with a $495 setup, and E-commerce starts at $650 a month with a $795 setup. Ad spend is a separate bill, paid straight to Google and never marked up. Local SEO is a $950 one-off package, or $500 with a new website from us, and the ongoing SEO retainer is quoted to suit your market. Both monthly services are month to month, with no lock-in. Add-ons are priced per job, up front.
A flat monthly figure, not a cut of what you spend. Month to month.
Bill 2 · To Google
Your ad spend
$0markup
Your budget, paid straight to Google. We confirm a test budget with you before you commit.
Local Starter
Up to $2,000/mo
Growth
$2,000 to $6,000/mo
E-commerce
$2,000+/mo
Recommended ad spend for each tier, as a guide.
Local SEO
LocalSEO.Once,orongoing.
The $950 package fixes what’s holding your site back, once, with nothing ongoing to pay. The retainer keeps the work going month to month, for as long as you want it.
01 / 02
One-off
Local SEO rectification package
For a site that’s already live and has problems that need fixing.
Paid ads pointed at the new site. Google Ads has its own monthly tiers.
Additional language or location rolloutPer job
The same site, rolled out in another language or for another location.
Paying monthly for a tool? We’ll build you your own.
Booking widgets, quote forms, review feeds, job software. Where it’s worth doing, we rebuild it into your site and the subscription can stop. You get a fixed price before we start.
Four numbers we can’t print on a price list, and when you get each one.
What is fixed is the price. It’s set before work starts, and the number on the quote is the number on the invoice.
GST
Your written quote confirms how GST is treated, along with the scope and the payment terms, before any work starts.
In your quote
Your ad spend
It’s your budget and it’s paid straight to Google, never marked up. We recommend a range for each tier and confirm a test budget with you before you commit.
Your call
Other people’s prices
Your domain name, your email accounts, and Shopify on a store build. You pay each of them direct, at their price.
At cost
Jobs that have to be measured
The Worksite starts at $13,500 and scales with the store. Ongoing SEO is quoted for your goals and your market. You get the figure before anything starts.
Three fixed prices: The Toolkit at $2,500, The Workshop at $5,900 and The Worksite from $13,500. Each one is paid once. There are no monthly fees: after launch you pay only for your own domain name and email accounts, direct to whoever you buy them from.
Are there any monthly fees?
Not on a website. We don’t charge for hosting, a support plan or maintenance. Google Ads management and ongoing SEO are monthly services, month to month with no lock-in, because someone is working on them every month.
Where does my site live?
On fast global hosting, in an account in your name. A site built our way costs next to nothing to keep online, which is why we don’t charge a hosting fee. We set the account up, launch the site and hand you the keys. If your build needs a paid platform, such as Shopify for an online store, you pay that platform direct, at cost.
What if I need a change after launch?
If something we built isn’t working, we fix it, and that’s on us. For anything new, such as a page, a service or a fresh batch of photos, tell us what you need and you get a fixed price before we start. There’s no retainer and no lock-in. The site is yours, so you or anyone you choose can change it too.
How much does Google Ads management cost?
Local Starter is $650 a month with free setup. Growth is $1,100 a month with a $495 setup. E-commerce, for online stores, starts at $650 a month with a $795 setup. Your ad spend is a separate bill: you pay it straight to Google, and we never mark it up.
How much does local SEO cost?
The local SEO package is $950, paid once, with no ongoing payment. If you’re getting a new website from us, it’s $500. Ongoing SEO is a monthly retainer, quoted to suit your goals and your market, with no lock-in.
Will the price change once we start?
No. The price is set before work starts, and the number on the quote is the number on the invoice. Your written quote confirms what’s included, what isn’t and how changes are handled. If you ask for something extra along the way, it’s priced as its own job, up front.
Am I locked into anything?
No. A website is paid once, so there’s nothing to cancel. Google Ads and ongoing SEO are month to month. The site, the domain, the Google Ads account and its history are yours.
$2,500 once$0 a monthFrom $650/mo$950 onceFixed before we startNo lock-inNo markup on ad spendYou own it$2,500 once$0 a monthFrom $650/mo$950 onceFixed before we startNo lock-inNo markup on ad spendYou own it$2,500 once$0 a monthFrom $650/mo$950 onceFixed before we startNo lock-inNo markup on ad spendYou own it$2,500 once$0 a monthFrom $650/mo$950 onceFixed before we startNo lock-inNo markup on ad spendYou own it
Replies within one business day
Want a fixed price?
Tell us your trade and what you’re after. We’ll send back a fixed price and the package that fits.